Bello Review

Bello markets itself as a portable device that decodes your belly fat, using near-infrared technology to scan your stomach and generate feedback across several health markers.

Does Bello genuinely help with losing or maintaining weight? Our research team looked closely at the company behind Bello & Fitto and its claims.

What Is Bello?

As the first portable digital belly fat scanner, Bello provides a metabolic health index, body fat percentages, and other biomarkers based on scans plus manually entered data.

• Annals of the New York Academy of Sciences: metabolic health measurements genuinely relate to visceral and subcutaneous fat at scan points, with therapies targeting adipose tissue genuinely improving obesity-related markers.
• International Journal of Obesity: a 2017 meta-analysis found visceral fat loss genuinely correlates with subcutaneous fat loss — subcutaneous fat tends to be greater in volume and drops faster during weight loss.
• Medicine: a 2016 article found higher calorie intake genuinely affects individuals with metabolic syndrome more than dietary pattern alone — daily calorie tracking is one of Bello’s app features.

Who Makes Bello?

Olive Healthcare Inc., a South Korean company formerly known as Infit & Company, specializes in monitoring equipment. Sung Ho Han founded the privately held company in May 2016 and continues as CEO, with a product line including Origo, Bello, and Fitto.

Bello Customer Service and Reviews

No reviews appear on Trustpilot or Yelp. Amazon shows the only real feedback source — 3.8 out of 5.0 stars across 100+ ratings.

Contact: Olive Healthcare Inc., 4th floor, 12 Beopwon-ro 11-gil, Munjeong-dong, Hanyang Tower, Seoul, Songpa-gu 06729, South Korea. Phone: +82 2 522 2220. Fax: +82 2 522 2230. Email: info@olive-hc.com.

The Relationship Between Bello and the Better Business Bureau

Neither Bello nor Olive Healthcare Inc. has a BBB profile — no accreditation, no rating, no reviews, no complaints on file.

What Bello Claims Did We Find?

The manufacturer claims Bello & Fitto’s near-infrared (NIR) scanning technology measures deoxygenated hemoglobin, oxygenated hemoglobin, lipids, and water — positioned as more accurate than bio-impedance analysis (BIA) devices, and safer than radiation-based methods like CT, DEXA, or MRI.

Does Bello Work? Bello Benefits

The app’s metabolic health index grades users on their body fat data. Per the Metabolic Syndrome and Related Disorders journal, focusing on reducing epicardial, liver, subcutaneous, and visceral fat may genuinely improve health more meaningfully than targeting a lower BMI alone.

Total body fat percentage, one data point from the Bello scan, could offer a genuinely more accurate obesity measure than BMI — per The Journal of Strength and Conditioning Research, BMI can genuinely overestimate obesity compared to actual fat percentage in athletic populations.

Visceral fat, another scan target, sits deep in the abdomen surrounding organs. Reducing it may genuinely help delay age-related conditions and support longevity, per a review in Ageing Research Reviews.

Subcutaneous fat, the layer just under the skin, is linked to obesity in older populations and can drive inflammation in joint conditions. Per Osteoarthritis and Cartilage, a 5% body fat reduction genuinely improves inflammation markers.

The app also offers activity recommendations based on scan results — per the International Journal of General Medicine, physical activity genuinely improves quality of life and longevity, and the app includes cardio, flexibility, and strength videos.

What About Bello and Weight Loss?

Does Bello actually work for weight loss itself? Maybe, indirectly. Per a meta-analysis in Obesity Reviews, smartphone apps may genuinely benefit users pursuing self-regulated diets for weight loss — though the same analysis found no statistically significant weight-loss advantage over other self-monitoring methods.

Are There Potential Bello Side Effects?

No listed or reported side effects appear in customer reviews. NIR technology is used across several medical scanning applications, though per Health Physics, the broader research base on radiation-based health scanning remains genuinely limited.

How to Use Bello

Download the app (Apple or Google Play), sign up via Apple ID, Google, or email, then pair the device using the six-digit code it displays. Take two readings — place the device an inch above your belly button for “Scan upper belly” (3-5 seconds), then repeat an inch below for “Scan lower belly.” Results appear on the app, compared against past entries up to a year old.

Where to Buy Bello and the Cost

• Olive Healthcare website: it 1 $149 / it 2 $249
• Amazon: $199 (both devices)
• Walmart (online): $149 (likely it 1)
• CVS Pharmacy: it 2 $249

Can You Cancel My Subscription?

We can’t cancel retailer subscriptions directly. Note that it (1 or 2) carries no subscription fee to begin with.

Pros and Cons

Pros

• Genuinely easy scanner setup and use
• Tracks three key measurements
• Includes the 9 Block Therapy health program

Cons

• Requires a two-spot scan
• App-dependent for results
• Data display can be hard to read on smaller phones

What’s the Bottom Line on Bello?

it, the first portable digital belly fat scanner, is a genuinely useful monitoring tool for tracking adipose tissue and body water. It won’t drive weight loss on its own, independent of reduced calorie intake or exercise.

Explore more Ab Machines reviews and guides on our site.