ActivatedYou Review: Products, Ingredients & Does It Work?

ActivatedYou markets itself as an all-natural, “scientifically proven” supplement brand, so we dug in to see how that claim holds up. Our research team focused specifically on the benefits of probiotics, potential side effects, and how much of the science actually supports what ActivatedYou promises.

Some of the ingredients do have research behind them, but we wanted to go further. Are ActivatedYou products really built for weight loss, or more general overall health? Here’s what we found in this ActivatedYou review.

What Is ActivatedYou?

ActivatedYou is a wellness brand co-founded by actress and health advocate Maggie Q alongside Dr. Frank Lipman, a specialist in gut health and integrative medicine. The brand takes a holistic approach to wellness, and its flagship product, Morning Complete, is designed to support gut health and overall vitality. ActivatedYou blends principles from both Eastern and Western medicine in pursuit of well-rounded health, and the company also emphasizes environmental sustainability across its supplement line, positioning itself as eco-conscious as well as health-conscious.

Looking at some of the ingredients across ActivatedYou’s formulas gives a sense of where the brand is focused, particularly around digestive and stress support:

• Journal of Nutrition — Amylase, produced in the pancreas and salivary glands, helps break starch down into simpler sugars.
• Organic Chemistry: Current Research — Diastase assists in breaking down starch into maltose.
• Chinese Medical Journal — Schizandra may help promote calmness and relaxation.
• Phytotherapy Research — In one study, 101 participants took a 200mg dose of Rhodiola Rosea extract twice daily and reported improved “life-stress symptoms.”

ActivatedYou and the Better Business Bureau (BBB)

ActivatedYou has held BBB accreditation since February 2019 and maintains an A+ rating. The brand averages 4.1 out of 5 stars across 546 customer reviews. Despite the strong rating, the company has closed 41 customer complaints over the past three years, including 11 in just the last year.

ActivatedYou Products

The current ActivatedYou lineup includes Advanced Restorative Probiotic, Active Enzyme, AdrenaLife, Morning Complete, GI Prime, Mito Vitality, Bone Rich Plus, Gut Balance, Essential Skin Food, Enhanced Algae Omegas, Vital Amino Essentials, Slim + Balance, and Nighttime Complete.

ActivatedYou Claims

ActivatedYou makes a range of claims about what its products can do for your health and well-being. It’s worth remembering these are manufacturer claims, not independently verified outcomes. The core promises include:

• Enhanced Mood: The brand suggests its supplements can support a more positive mood, potentially through the gut-brain connection.
• Increased Energy Levels: Regular use is said to boost energy, possibly tied to improved nutrient absorption and gut health.
• Immune System Support: ActivatedYou claims its formulas can strengthen immune function, in part through their effect on gut health.
• Stress Reduction: The brand suggests its supplements may help manage stress through a mix of natural ingredients.
• Improved Sleep Quality: Better sleep is framed as a possible secondary benefit of improved overall health and lower stress.

As with any supplement, these are the company’s own claims, and results will vary based on individual health and circumstances — it’s worth discussing any new supplement with a healthcare professional first.

ActivatedYou Ingredients

The core ingredient across most ActivatedYou products is its proprietary probiotic blend. Other common ingredients include lactobacillus, bifidobacterium, streptococcus, amylase, diastase, schizandra, Rhodiola Rosea, prebiotics, green superfoods, amino acids, vitamins, and minerals.

What Are Probiotics?

Probiotics are living bacteria. While some bacteria are harmful, the strains found in ActivatedYou supplements are intended to support gut health, and many are the same types that already exist naturally in the body. According to International Scholarly Research Notices: Nutrition, probiotics may help improve intestinal health, support immune response, and reduce serum cholesterol.

Lactobacillus

Commonly found in fermented foods like yogurt, lactobacillus comes in several strains, and ActivatedYou’s Advanced Restorative Probiotic includes 18 of them. While it’s considered one of the more beneficial probiotic strains, researchers still aren’t entirely sure of the optimal dose for best results, according to the Journal of Clinical Pathology. Research in Current Opinions in Biotechnology and Nutrients suggests future studies will likely uncover more benefits tied to intestinal lactobacillus.

Bifidobacterium

ActivatedYou’s Advanced Restorative Probiotic includes ten strains of bifidobacterium, a bacteria commonly found in dairy products. Research in Frontiers in Microbiology notes it’s “well established that bifidobacteria confer positive health benefits to their host via their metabolic activities.”

Do Probiotics Actually Work?

Researchers are still working out which probiotic strains are most effective and at what dosage. The National Center for Complementary and Integrative Health notes that “strong scientific evidence to support specific uses of probiotics for most health conditions is lacking.” Reading through actual ActivatedYou reviews from users can offer a more grounded sense of whether the products deliver in practice.

ActivatedYou Enzymes

Unlike probiotics, enzymes aren’t living organisms — they’re biologically active proteins that catalyze specific reactions in the body, helping break complex molecules into simpler ones to support various bodily functions. ActivatedYou’s Active Enzyme product includes amylase, which breaks down complex carbohydrates into simpler sugars, and diastase, a related enzyme that further supports starch digestion. As with the rest of the lineup, these are manufacturer-stated benefits, and individual responses can vary.

Does ActivatedYou Work?

Whether ActivatedYou “works” really depends on the individual, since results vary from person to person. Still, it’s worth looking at the research behind a few of the standout ingredients.

Schizandra Fruit Extract

Anecdotal evidence suggests schizandra may help slow the aging process, though robust clinical data is limited.

Rhodiola Rosea Fruit Extract

Rhodiola Rosea is best known as an adaptogen, believed to help the body respond to stress.

Green Superfoods Blend

ActivatedYou’s green superfoods blend includes spinach, broccoli, kale, mulberry leaf extract, alfalfa leaf, barley grass, and berberine HCl.

ActivatedYou Benefits

ActivatedYou’s marketed benefits include better digestive health, reduced stress, and whole-body nourishment.

How to Use ActivatedYou

Directions vary by product. Active Enzyme calls for 1–2 capsules with water and a meal. Morning Complete and GI Prime are mixed one scoop at a time with water. Advanced Restorative Probiotic is one capsule daily with water, best taken with food to avoid stomach upset. AdrenaLife calls for three capsules per day with water, while Mito Vitality and Bone-Rich Plus are each one scoop mixed with liquid, once daily. Gut Balance is taken as two capsules in the morning and at night with a full glass of water, and Essential Skin Food is one capsule daily, preferably with food.

Where to Buy ActivatedYou

ActivatedYou products are currently sold exclusively through the official website. You won’t find them at major retailers like Amazon, GNC, or The Vitamin Shoppe, though old it Amazon listings still turn up in search results.

How Much Does ActivatedYou Cost?

Pricing varies by product, and multi-bottle purchases or subscriptions typically come with a discount. Recent pricing included:

Advanced Restorative Probiotic

$69.99 (one bottle); $188.97 (three bottles); $356.95 (six bottles)

Active Enzyme

$64.95 (one bottle); $175.36 (three bottles); $331.25 (six bottles)

AdrenaLife

$69.95 (one bottle); $188.86 (three bottles); $356.75 (six bottles)

Morning Complete

$79 (one bag); $213 (three bags); $403 (six bags)

GI Prime

$59.95 (one bottle); $161.86 (three bottles); $305.75 (six bottles)

Mito Vitality

$49.95 (one bag); $134.85 (three bags); $251.70 (six bags)

Bone Rich Plus

$37 (one bag); $99 (three bags); $180 (six bags)

Gut Balance

$49.95 (one bottle); $134.85 (three bottles); $251.70 (six bottles)

Essential Skin Food

$69.95 (one bottle); $191.85 (three bottles); $365.70 (six bottles)

ActivatedYou Refund Policy

it backs its products with a 90-day, 100% money-back guarantee, though certain conditions may apply. Contacting customer service directly is the best way to confirm the details before you buy.

Customer Service Information

You can reach it by phone at 1-800-720-8403 (Monday–Friday, 6 a.m.–5 p.m. PST; Saturday–Sunday, 6 a.m.–4 p.m. PST), by email at support@it.com, through the contact form at it.com/contact/, or by mail at 2500 Broadway #F125, Santa Monica, CA 90404-3080.

Potential ActivatedYou Side Effects

it doesn’t list specific side effects for its products, but given the ingredients involved, some users may notice bloating, gas, diarrhea, or an upset stomach, particularly when first starting a new probiotic or enzyme supplement.

The Bottom Line on ActivatedYou

it tackles a genuinely important but often overlooked piece of overall health — gut health. The line is largely plant-based, positioned as environmentally sustainable, and backed by research on many of its individual ingredients, making it a reasonable addition to a broader wellness routine. That said, it’s not the only option worth considering, and it isn’t a shortcut around the fundamentals.

Lasting weight management and overall wellness still come down to sustainable lifestyle habits — eating well, staying active, and building a support system that keeps you accountable. A gut-health supplement like it can complement those habits, but it works best as a supporting piece rather than a stand-alone solution.

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