36 Handwritten Note Templates for Insurance Brokers: Win Trust and Retain More Clients

5 Min Read

In an age of AI-generated content and digital automation, a handwritten note feels rare, intentional, and meaningful. Research shows that personal touches like thank-you cards and custom messages can increase client loyalty and renewal rates.

Handwritten notes can:

  • Make you more memorable
  • Show you truly care
  • Differentiate yourself from other brokers
  • Boost client referrals and renewals

📬 36 Handwritten Note Templates for Insurance Brokers

📝 Welcome Notes

  1. “Welcome to the [Your Agency Name] family! I’m honored to be your insurance advisor. Let’s protect what matters most.”
  2. “Thanks for choosing me as your insurance broker. Looking forward to building a strong relationship!”
  3. “Starting a new policy is a big decision. Thanks for trusting me to guide you through it.”

💡 Policy Renewal Reminders

  1. “Just a friendly reminder that your policy is up for renewal. Let me know if you’d like to review or make changes.”
  2. “I appreciate your continued trust—looking forward to another year of coverage tailored to your needs.”
  3. “Time flies! Let’s check in on your current coverage to ensure everything still aligns with your goals.”

🙏 Thank-You Notes

  1. “Thank you for your business—it means a lot to me.”
  2. “I truly appreciate your referral. Word-of-mouth means the world in this business.”
  3. “Thanks for renewing your policy. Your loyalty doesn’t go unnoticed.”

🎉 Birthday & Anniversary Notes

  1. “Happy birthday! Wishing you a year filled with peace of mind and great protection.”
  2. “Happy policy anniversary! Thanks for sticking with me another year.”
  3. “Celebrating your special day with gratitude for your continued trust.”

💬 Post-Meeting Follow-Ups

  1. “Great chatting today. Thanks for taking the time to discuss your insurance needs.”
  2. “Following up on our meeting—I’m here anytime you have more questions.”
  3. “Thanks again for your time. I’ll be in touch with the options we discussed.”

🛡️ Claims Support Notes

  1. “Sorry to hear about your recent claim. I’m here to help every step of the way.”
  2. “I know this is a tough time. You’re not alone—we’ll get through this together.”
  3. “Thank you for your patience during the claims process. I’m working hard on your behalf.”

🌟 Referral Requests

  1. “If you’ve had a good experience with me, I’d be honoured if you passed my name along.”
  2. “Know someone who needs insurance help? I’d love to assist them like I did for you.”
  3. “Referrals help my business grow. I’d be grateful if you shared your experience.”

💌 Holiday & Seasonal Notes

  1. “Wishing you and your family a safe, happy holiday season!”
  2. “Happy New Year! Let’s start 2025 with confidence and peace of mind.”
  3. “Hope your summer is going great—don’t forget to review your auto and travel coverage!”

🏆 Appreciation Notes for Long-Time Clients

  1. “5 years with us! Thank you for your continued loyalty—it means so much.”
  2. “Just a quick note to say I appreciate you. Your trust drives me to serve better.”
  3. “It’s been a pleasure working with you over the years. Thank you for sticking with me.”

🏡 Cross-Sell Opportunities (Subtly Done)

  1. “Did you know we also offer homeowners and renters coverage? Let me know if you’re interested.”
  2. “If your insurance needs have changed, I’d be happy to review them and help with any gaps.”
  3. “Life insurance is often overlooked—happy to answer any questions if you’re curious.”

🎓 New Client Education Notes

  1. “Understanding insurance can be tricky—don’t hesitate to reach out with questions anytime.”
  2. “I’ve included a quick guide on how to file a claim, just in case. I’m always here to help.”
  3. “Here’s a checklist to keep your policy info handy. Let me know if anything needs updating.”

📈 Follow-Up After a Quote

  1. “Thanks for letting me prepare a quote. I’d love the opportunity to work with you.”
  2. “If you have questions about the quote I sent, I’d be happy to walk through it with you.”
  3. “Choosing insurance is a big deal—I’m here when you’re ready to make a confident decision.”

🔍 Bonus: Tips for Writing the Perfect Handwritten Note

  • Keep it short (2–5 sentences)
  • Use the client’s name
  • Write neatly
  • Use quality stationery
  • Be sincere, not salesy
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